How do brands grow? An audience with Professors Byron Sharp and Jenni Romaniuk

schedule Thursday, 25 June 2026

The work of the Ehrenberg Bass Institute acts as a benchmark for marketers globally as a means to grow brands. Its research, and work for sponsors has influenced the strategy of some of the world’s best marketing organisations.

In conversation with Marketing Week editor Russell Parsons, two of the key architects and co-authors of “How Brands Grow” will offer their thoughts on what the opportunities and challenges for marketers are in 2026 and beyond.

This is your opportunity to hear, and quiz, two of the most authoritative voices in marketing.

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Russell Parsons Editor-in-chief Marketing Week

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